The print industry has changed and grown by leaps and bounds in the last few decades, especially in the last few years. That is thanks to developments in computing technology and printing technology. Here is what you need to know about how these technological developments can help you.
Digital printing technology
Digital printing involves taking a digital image and converting it to a variety of media, including stationery, flyers, brochures, posters and many other items. The difference between digital printing and what is known as analog technology is that you do not need to replace printing plates in digital technology. This means a fast turnaround time when it comes to getting items printed. But some fine detail may be lost as opposed to other methods of printing. This may not matter on many items like business cards, but it could make a difference when it comes to finely detailed items or things like fine art.
Digital printing is ideal for things like printing on demand. For example, let’s suppose you have traveled to a convention center for a trade show, and you need to get some flyers or signs made. These days, printing companies can get this done in one to two days and sometimes even the same day. That sort of printing turnaround time would not have been possible even 10 years ago, but thanks to the advances in technology in the digital technology world, it is a reality.
Also, because of advances in digital print technology, modern printing companies have a variety of printers and printing paper styles for you. There is no one size fits all method. This means that you can get the right printer for the type of job you are ordering. There are Xerox Igen, Canon, Konica, and Indigo digital presses available depending on quality and size requirements.
We can now produce up to 25 ½” x 11” print jobs in very small quantities and maintain beautiful quality and quick turnaround. Perfect binding is also an option now in small quantities
Promotional product printing
Thanks to technological advancements, it is easier than ever to get promotional products made. You can get everything from t-shirts to pens to umbrellas, tote bags and flash drives printed with your logo. Because of these print technology developments, there is a much wider variety of items available to be printed from the days of just getting pens printed with your logo.
With new print technology you no longer even need to come into a printer’s office in order to place an order. Many printing businesses now have online ordering, where you can place an order from the comfort of your home or workplace.
There are several advantages to these online services:
- You can see your order history right on your computer.
- Inventory control is easier.
- You can look at PDFs of all of your previous orders for easier tracking.
Graphic designers have more tools than ever before at their disposal. They can work quicker and more efficiently. And you do not have to have these people working for you in your office. Instead, graphic design services for print can be created and fleshed out in a printer’s office. Some printing companies have multiple designers on call.
Of course, if you need high-quality work, technology has also made producing those items easier as well. Whether it is offset printing or items with aqueous coating, printers now can make the higher-end items in an easier way than ever
In closing, technology has really brought in a new golden age of printing.
Why not take advantage of it?